Privacy Policy


Cue Education Limited shall fully comply with its obligations under the requirements of the Personal Data (Privacy) Ordinance (Cap.486) and Personal Data (Privacy) (Amendment) Ordinance 2012 (collectively the “Ordinance”) of the Hong Kong Special Administrative Region of the People’s Republic of China. Cue Education Limited shall at all times respect the confidentiality of and endeavour to keep safe any and all Personal Data collected and/or stored and/or transmitted and/or used for or on behalf of Cue Education Limited.


In this Privacy Policy Statement, the meaning of the term “Personal Data” is as defined in the Ordinance.


General Statement of Policies and Practices on Personal Data


Collection of Personal Data

(a) We will ask you to provide your Personal Data including name, birthday, age, gender, contact number, email and postal address.

(b) We will collect Personal Data on a lawful, open and fair basis.


Purpose for Collection of Personal Data

Cue Education Limited will collect and may use your Personal Data for the following purposes:

(a) the provision of Cue Education Limited’s services and/or products to you at our branches;

(b) carrying out your instructions or responding to your enquiry;

(c) forming part of Cue Education Limited's customer data base necessary for the operations carried on by us;

(d) transferring or sharing your Personal Data with other Cue Education Limited's branches operated by our affiliates in other countries and territories for the purposes of carrying out (a), (b) and (c) above in this section;

(e) general security reasons; and

(f) any purposes related to and/or for the furtherance of (a) to (e) above.

Without your consent, we shall not use your Personal Data for purposes other than those specified above.



Cue Education Limited will take all practicable steps to ensure that Personal Data collected is accurate. Please endeavour to provide Cue Education Limited with accurate Personal Data upon subscription of Cue Education Limited’s services and where there are any changes to your Personal Data, please inform us as soon as possible.


Personal Data Sharing, Transfer and Disclosure

All Personal Data held by Cue Education Limited will be kept confidential but Cue Education Limited may, where sharing, transfer or disclosure is necessary to satisfy the purpose, or a directly related purpose, for which the data was collected provide such information to the following parties:

(a) any person or company who is acting on behalf of Cue Education Limited as agent in respect of the purpose or a directly related purpose for which the data was provided.

(b) Personal Data may also be disclosed to any person or persons pursuant to any statute or as required by any court of law in Hong Kong Special Administrative Region, provided such person or persons are able to prove the required right/authority to access such information.


Photos & Other Media

We reserve the right to use photos, videos, and/or sound recordings of children and their artwork, performances, or classes, for teacher training, curriculum, and/or promotional purposes, unless otherwise informed by individuals in writing.


Access and Correction

You may check whether we hold any of your Personal Data and, if so, may request

(a) access (i) by sending an e-mail to This email address is being protected from spambots. You need JavaScript enabled to view it.; or (ii) by mailing us at 807, 8th Floor, New Trend Centre, 704 Prince Edward Road East, Kowloon, Hong Kong (Attention: Customer Service Department).

(b) corrections (I) by sending an e-mail to the Customer Service Department at This email address is being protected from spambots. You need JavaScript enabled to view it.; or (ii) by calling Customer Service Hotline at (852) 3100-1300.


We will take reasonable steps to verify your identity before granting access or permitting corrections to your Personal Data. We will endeavour to respond within 30 days of your request in compliance with the Ordinance. We will charge a reasonable fee to cover our administrative costs when you request access to your Personal Data. We will comply with your request after the imposed fee is paid. We will not charge a fee for corrections to your Personal Data. Should we refuse your request for access or correction, reason(s) will be given. You may object to our reason(s) for our refusal to grant you access or correction.



We strive to ensure that your Personal Data will be protected against unauthorised or accidental access, processing or erasure or other use.


Retention of Personal Data

Your Personal Data will only be retained for as long as is necessary to fulfill the original or directly related purpose for which it was collected, unless this is contrary to any applicable laws.


If there are any inconsistencies between the English version and the Chinese version of this Privacy Policy Statement, the English version shall prevail.